CONTENT REPOSITORY COLLECTIONS BUSINESS ADMINISTRATION

COURSES IN THE BUSINESS ADMINISTRATION COLLECTION

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MAT 211

Mathematics for Business Analysis

This course explores topics in business analysis, including: Lagrange multipliers, linear programming, linear algebra, intermediate probability, random variables, discrete distributions, and continuous distributions.

CIS 405

Business Intelligence

Business Intelligence (BI) is a critical discipline that includes the technologies and practices used for the collection, integration, analysis, and presentation of information to support a wide variety of business decision-making capabilities. This course presents students with a practical yet also visionary perspective of today’s and tomorrow’s BI environments with a particular focus on building and using the highest-return, business-essential BI capabilities.

MKT 420

Retail Management

This course explores the role of marketing in retailing and retail performance, as well as the challenges and processes of retail management across various institutions.

MKT 397

Essentials of Global Marketing

This course is designed to introduce the concept of market globalization and to provide an appreciation and understanding of the differences between marketing in the domestic market and marketing globally. In particular, this course focuses on two major issues in global marketing management: market entry strategies (which foreign markets to enter, how and when); and developing and managing markets in the global economy (managing environmental and market forces, devising marketing strategies and managing ongoing dynamics).

WPC 300

Problem Solving and Actionable Analytics

This course provides foundational skills for exploring unstructured business problems. The course covers techniques to approach decision-making in a systematic manner, enabling students to become more comfortable in handling tasks or projects that are not initially well-defined. Methods include exercises in brainstorming and iterating as well as use of more traditional analytical tools (such as spreadsheets, statistics, and visualization software). The course offers applications across different functional areas and disciplines.

CIS 309

Business Process Management

This course examines organizational processes that seek synergies between the management of workflows and knowledge capacity of organizations to create value for customers. It teaches the types of process evaluation decision analytics most commonly used and covers applied process analysis in a variety of contexts. Topics include flow charting, swimlane diagramming, process simulation using modern tool suites.

CIS 375

Business Data Mining

This course is an introduction to the practices of business data mining and predictive modeling. Students will study the fundamental principles and techniques of data mining, examine real world examples and data to place data- mining techniques in context, and develop data-analytic thinking. The students will complete this course with a broad set of practical skills through “hands-on” exercises using data-mining software SAS Enterprise Miner.

CIS 450

Enterprise Analytics

At a high level, CIS450 explores how organizations are using data and analytics to improve how they operate. It places a particular emphasis on Agile methodologies and Scrum in particular. What’s more, all students will gain valuable practical experience. They will work on projects that rely upon—and enhance—their analytics knowledge and skills. Topics include model lifecycle analysis, analytics governance, aligning governance, aligning firm and analytics strategy, big data security issues, enterprise search, applied projects.

MKT 300

Marketing and Business Performance

Marketing is dynamic, pervasive, and exciting. It focuses on consumers, advocating for them, and developing loyal relationships with them. It steers innovation, strategy, revenue generation, and profitability, and, ultimately, drives economic development and corporate performance. This course addresses the dynamic role of marketing within society and organizations. It emphasizes frameworks and analytical tools that ensure customer focus and drive organizational performance.

CIS 315

Introduction to Business Data Analytics

This course provides an overview of data analytics in the business context, including Data Visualization, Descriptive Analytics, Predictive Analytics, and Prescriptive Analytics. These business data analytics topics address the theory and knowledge necessary to analyze business data in order to support better decision making.

CIS 325

Programming for Business Analytics

Programming for Business Analytics is concerned with the nuts and bolts of manipulating, processing, cleaning, and crunching data in Python with a focus on utilizing these tools in business applications. It is also a practical, modern introduction to scientific computing in Python, tailored for data-intensive business applications.

MKT 402

Consumer Behavior

In this course, students will learn what motivates consumers to buy products, what grabs their attention, how consumers make decisions etc., and how to leverage these insights to develop more powerful marketing techniques and tactics. The course also aims to provide an important competitive advantage: an ability to see how to have an impact on consumers, and hence a talent for making more insightful business decisions.

PMG 501

Project Management Theory

This course provides an overview of theories guiding conceptual development and practice of project management (PM). Topics include theory building, paradigms of knowledge creation, and constructs related to the three domains of project management (people, process, and business environment).

PMG 503

Impact Analysis and Sustainability in Project Management

Sustainable development and project management are interconnected. This integrated engagement allows for the continual assessment and implementation of sustainable practices in the process of managing a project and addressing key concerns. This course will critically evaluate the role of and methodology used by the project manager in implementing and evaluating sustainability in project life cycles.

PMG 504

Social Psychological Perspectives in Project Management

Social psychology is defined by the social influence that all people have on the beliefs, feelings and behavior of others. This course studies social influences, the behavioral ramifications associated with the psychology of social processes and the ramifications for organizations and project leadership.

SCM 385

Business & Sustainability I

This course provides a general overview of sustainability topics that are important to business today. It focuses on consumer products and services and the organizations that make and provide them. The course is organized into three major sections: the interaction of business and sustainability; sustainability measurements; and Sustainable products & services.

MGT 420

Human Resource Management

This course will provide an overview of human resource management (HRM). HRM is one of the most critical aspects of any organization, as it decides who is hired, how they are trained, evaluated, and compensated, and what steps are taken to retain them. Put simply, if an organization wants good people, then it must practice good HRM.

MKT 425

Global Marketing Management

This course is designed to introduce the concept of market globalization and to provide an appreciation and understanding of the differences between marketing in the domestic market and marketing globally. In particular, this course focuses on two major issues in global marketing management: market entry strategies and developing and managing markets in the global economy.

ACC 231

Uses of Accounting Information I

This course introduces the uses of accounting information focusing on the evolution of the business cycle and how accounting information is used for internal and external purposes.

SCM 463

Global Supply Chain Management

This course will enable students to appreciate the challenges of operating supply chains across international boundaries including how to manage various salient issues such as socio-cultural, economic, technological and political factors that may shape decisions relating to sourcing and moving goods and services across different geographical boundaries.

CIS 355

Business DataWarehouse Data Modeling

CIS 355 covers data warehouse architecture; data warehouse requirements definition, design and analysis; overview of the steps in building information-enabled business models including dimensional modeling fundamentals; and the role of data warehousing in business intelligence, data mining and analytics.

FIN 300

Fundamentals of Finance

This course provides an introduction to the valuation of real and financial assets with applications to financial management. Topics include developing financial statements, estimating cash flows, and required rates of return, time value of money, discounted cash flow valuations, capital budgeting, and the use of debt and equity financing.

PMG 531

Leading Integrative Teams

Students will read and analyze recent project management team research results. In a team setting, students will design and propose strategies and approaches for tackling project team challenges within actual organizational contexts. The project team challenges may relate to the following concepts: facilitation, shared goals, alliance building, conflict management, negotiation, empathy, intellectual humility, intercultural respect, delegation, trust, commitment, and mentoring.

PMG 502

The Thoughtful Project–Aligning Purpose with Approach

In this course, students will hone their capacity to ask questions and critically evaluate different approaches to data collection, decision-making, communication, and documentation. Using a graduate seminar-style approach to examine some of the most recent findings and trends among social scientists and project management scholars and practitioners, students will tackle weekly case studies pulled from diverse organizational contexts that reflect the project management principles of value, systems thinking, leadership, complexity, adaptability, resiliency, and change.

PMG 532

Project and Program Assessment

Project and Program Assessment is the applied examination of methods and techniques of Programs/Projects to insure the adoption of best practices for agility and effectiveness. This includes an Analysis and application of contemporary issues and tools impacting assessment in Program/Project Management. The course will provide an applied comprehensive analysis of program/project practices compared with current best practice standards.

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